The Twelve: Funding Applications, Decoded
Most founders never see a real funding application until they're filling one out under pressure. The Twelve shows you the real thing first: actual applications for grants, VC, angel checks, and international programs, decoded so you know exactly what to write and why it works.
Arielle Loren is the Founder & CEO of 100K Incubator and a Senior Venture Scout at LvlUp Ventures. Founders using her strategies have secured over $10 million in funding.
The Twelve is where she breaks down real funding applications every month, the same process behind that track record, decoded step by step.
What's Inside
Every subscriber gets a taste. Paid subscribers get the whole playbook.
- A short preview of each month's application breakdown
- Occasional free articles on funding strategy and what makes investors say yes
- Exclusive access to live workshops, like The 8-Figure Decision: Comfortable or Well Capitalized, Pick One
- Full monthly application walkthroughs, real applications like Malta Enterprise, LvlUp Ventures, and Angel Hive, decoded step by step
- Inside the Studio and The Deal: listen to real investor conversations, then get the full breakdown of what it actually takes to close the deal, term sheets, cap tables, and more
- Full archive access to every past application playbook
The Funds and Programs We're Breaking Down
Every month, we walk through one real funding application, step by step, using real funds and programs, not hypothetical examples. Across the year, that's a guided path through more than $3M+ in real funding opportunities.
The Deal
Getting an offer is one thing. Understanding what it actually means is another. The Deal breaks down deal mechanics in plain language, so you know exactly what you're being offered before you sign anything.
Inside the Studio
Real conversations with the investors and fund managers deciding who gets funded.
Investors and fund managers rarely say what they're actually thinking in public. Inside the Studio is where they do, real conversations recorded for paid subscribers, not a recap written after the fact.
- What investors and fund managers actually look for before they ever see a pitch
- The mistakes that quietly kill a deal, straight from the people who've passed on them
- How to get on a fund's radar before you ever submit an application
- Real talk from funds already in our 2026-2027 lineup, and more added as they join
The 8-Figure Decision
Where we get clear on whether you're building a small business or a startup made for larger funding and real scale.
Free Articles
This is our gift to you.
FAQs
What's the difference between free and paid?
Free subscribers get a preview of each month's application breakdown plus occasional free articles. Paid subscribers get the full monthly walkthrough, Inside the Studio, The Deal, and access to live workshops like The 8-Figure Decision.
How often does The Twelve publish?
A new funding application breakdown goes out monthly, plus additional articles and workshops throughout the year.
Can I cancel anytime?
You're always in control of your subscription from your account settings. Most members stay because every month unlocks a new real funding application most founders never get to see.
Is this the same as Investor Pitch Studio?
No. The Twelve is a monthly breakdown of one real funding application, decoded step by step, plus articles, interviews, and occasional live workshops. Investor Pitch Studio is our 12-week program where we write your pitch deck, build your 8-figure strategy, and get you fully prepared to pitch investors. Many subscribers start with The Twelve and move into Investor Pitch Studio when they're ready to build toward their first or next raise.
